Xiao Wen Ju (simplified Chinese: 雎晓雯; traditional Chinese: 雎曉雯; pinyin: Jū Xiǎowén; born 19 May 1989) is a Chinese model. She was the first model of Chinese descent to be the face of Marc Jacobs.
Xiao Wen Ju was born on May 19, 1989 in the city of Xi'an in Shaanxi province. She began her modeling career in China in 2010, signing with IMG Models.
After gaining attention with her appearance on the cover of Harper's Bazaar China May 2010, which focused on Chinese models, Ju debuted in New York City at the Honor Fall 2011 show. During the New York Fashion Week Fall/Winter 2011 she also walked for DKNY, Prada and L.A.M.B. by Gwen Stefani during which she fell after the platform of her right shoe broke mid-walk. During the next 2011 fashion seasons she walked for Shiatzy Chen, 3.1 Phillip Lim, Calvin Klein Jeans, DKNY, Emanuel Ungaro, Hermès, Louis Vuitton, Prada, Rochas and Thierry Mugler among others. In addition she was picked to be on Lane Crawford's Fall/Winter 2011 campaign, along with other top Chinese models like Ming Xi and Shu Pei.