In the six years since her modeling debut, Julia Nobis has quietly become the industry MVP. Her face—austere and boldly beautiful—is familiar even to those who don’t yet know her name, and she’s done it all (every major runway, countless advertisements, and magazine covers) without the help of Instagram, Snapchat, or a famous last name. New York Fashion Week has just begun, but Nobis is already in full swing, appearing at Tommy Hilfiger, Lacoste, Jason Wu, and Alexander Wang. "I’m running full steam, but as long as you look like you’re energized, that’s the important thing," said Nobis, backstage last night at Pier 94 for Alexander Wang’s show. "It’s only the second day for me, though—plenty more ahead."