Willie Jess Robertson (born April 22, 1972) is an American TV personality, businessman, and author. He is best known for his appearances on the reality TV series Duck Dynasty on A&E, and is the current CEO of the company Duck Commander. Robertson lives in West Monroe, Louisiana with his wife Korie and his children: John Luke, Sadie, Will, Rowdy, Bella, and Rebecca.
Robertson was born at Tri-Ward General Hospital in Bernice, Louisiana, in Union Parish, to Phil and Marsha Kay Robertson. He was born 3 days before his father’s 26th birthday. He has two older brothers, Alan and Jase, and one younger brother, Jep. Willie grew up around hunting and the outdoors, and spent considerable time around Duck Commander, a small business run by his father. Willie handled various tasks at the company, including building duck calls and handling business calls.
Ever since childhood, Robertson and his brothers have been interested in the duck call business started by their father, Phil. Willie attended Harding University and graduated from NE Louisiana University. In 2014, Harding declared Willie and Korie Howard Robertson jointly as Outstanding Young Alumni. His business degree helped take Duck Commander from a family business to a multimillion-dollar empire. Duck Commander is the company that generated a great portion of the wealth that he has acquired and also generated the interest to start the TV show Duck Dynasty. In 2006, Robertson started another pursuit, the company Buck Commander. This company has also created the Buckmen series of DVDs and the television show Buck Commander Protected by Under Armour on the Outdoor Channel. Along with Si, he appeared on an episode of Last Man Standing, and made a cameo in the Christian film, God's Not Dead, with his wife.