Lauris Reiniks (born July 11, 1979 in Dobele, Latvia) is a Latvian pop music singer, songwriter, television host, and actor. Lauris has graduated from Jelgava Music college, studied, although never graduated, communication studies at the University of Latvia and trained as an actor in Los Angeles, California. He has released eight solo albums and singles in 11 languages. As a composer and recording artist Lauris Reiniks has received more than 20 National Latvian awards and has gained international recognition in the Baltic states. Lauris Reiniks is also the Season 1 winner of Latvian "Dancing with the Stars" show. The millions of views of his music videos on YouTube has unofficially made him a "King of YouTube" in Latvia.
Lauris was born in small Latvian town – Dobele, grew up in a musical family in Tērvete. Lauris' first appearance on television was at the age of 5, singing in a show called Neighbors Meet. As a kid and teenager, Lauris was a soloist in a pop-rock group called "AURI" formed by his father. Together with this band Lauris gained his first stage experience; participating in different children music festivals, contests and other musical activities.